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The Big Talks to Watch for at IIeX North America

Apr 12, 2019 11:46:09 AM / by Susan Han

IIeX North America—the premier event for the market research industry—is only one week away and this year we’re delving deep into the future of ResearchTech.

President of Methodify, Raj Manocha, will be uncovering some unusual sources of innovation that are fuelling the next generation of ResearchTech in his talk at IIeX.

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Speaking: The Quirk's Event - Chicago 2019

Mar 27, 2019 12:50:05 PM / by Susan Han

We’re so excited to be attending The Quirk’s Event on the 2nd- 3rd of April! Methodify is sponsoring the Chicago event and 6 members of our team will be there for two full days of cutting-edge marketing research and consumer insights learning.

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Need for Speed and the Marketing Stack

Nov 15, 2018 9:52:02 AM / by Susan Han

 

Can traditional market research keep up with the need for speed in today’s digital environment? Will research automation ever become a standard part of the marketing stack?

While facing the challenges of being in a hyper-competitive global environment, businesses are under an increasing time crunch to push products out but with the added disadvantage of less time, fewer resources and smaller budgets. 

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Customer Insights and Involving the Customer

Nov 8, 2018 1:09:51 PM / by Susan Han

It’s been a few weeks since we got back from the Corporate Researchers Conference in Orlando and since then we’ve compiled videos of some of the most frequently discussed topics at the conference.

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Speaking: Steve Mast talks AI, Blockchain and Automation at the Insights Leadership Conference 2018

Nov 1, 2018 12:48:41 PM / by Susan Han

From machine learning to  blockchain , VR, marketing automation, connected devices and the Internet of Things; organizations are moving away from traditional methods of data collection and harnessing emerging technologies to gather consumer insights in real-time.

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