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A Field Guide to Banishing Bad Advertising: 7 Keys to a Thoughtful Advertising Approach

Oct 25, 2018 10:19:00 AM / by Susan Han

We’ve all seen it: the advertisement that makes us cringe. Whether it’s on the web or in mainstream media, bad ads leave audiences wondering what happened in the decision process that allowed that concept to get the green light.

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Methodify wins 2018 Achievement in Insight and Research Award

Sep 26, 2018 11:34:00 AM / by Susan Han

We are excited to announce that Methodify, the research automation platform by Delvinia, has been awarded a 2018 Confirmit AIR (Achievement in Insight and Innovation) Awardin the Project and Innovation category. This award recognizes Methodify for driving forward the market research industry by innovating and delivering insights that fuel business performance.

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Fast-Growing Tech Scaleup Delvinia Appoints New Director of Sales, Maria Popova

Sep 18, 2018 5:38:40 PM / by Susan Han

International growth of the firm sets the stage for 20 additional new hires this fall.

TORONTO, September 12, 2018 – Data collection firm Delvinia announced that millennial market research specialist Maria Popova (pictured, right) has joined as Director of Sales. She will focus on the company’s automated market research platform, Methodify, eyeing a greater share of the North 

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Roy Gonsalves named to the MRIA Board of Directors

May 1, 2018 5:20:48 PM / by Susan Han

We’re excited to announce that Roy Gonsalves, Delvinia’s Senior Vice President of Client Development, has been named to the National Board of Directors for the Marketing Research and Intelligence Association (MRIA). Roy is one of three new Directors for the 2018-2020 term.

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Getting Consumer Research Wrong

Apr 17, 2018 7:00:01 AM / by Susan Han

In an new article for The Research Insighter, Steve Mast, our President and Chief Executive Officer, takes a look at marketing failures and why so many brands today are getting their marketing research wrong.

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