We’ve all seen it: the advertisement that makes us cringe. Whether it’s on the web or in mainstream media, bad ads leave audiences wondering what happened in the decision process that allowed that concept to get the green light.

It’s a busy month for us here at Delvinia and over the next weeks we’re headed to a number of new events!

At next week’s Brand Marketing Summit, Executive Vice President Raj Manocha, will be on stage to share insights from a recent marketing-channel focused research project with AB InBev’s Labatt brands on October 24^th at 4:15 pm on the Social Media Marketing track. He will be joined by President and Chief Innovation Officer Steve Mast, who will be on site to share some of the innovative ways Methodify has been leveraging digital technologies to help our clients solve their business problems.

If you’re attending the Corporate Researchers Conference (CRC) next week, we’ll be there too! Methodify is delighted to be sponsoring this year’s event in Orlando and three members of our team are headed down to join you in this insight-filled experience. Our EVP Raj Manocha will be on hand to share some of the innovative work our team is doing with our Methodify platform. So, check your agenda and plan to attend the presentation:

As seen in The Drum’s article:

Imagine scrolling through your social media feed and coming across an ad for Amber Alert Lager (for the gentleman who doesn’t like to wait) or Thwongs (thong diapers for the fashion-forward mom). How would you react? My guess is you’d do nothing. I know this because my company created, tested and posted these very ads, under the name of a fake ad agency.

We are excited to announce that Methodify, the research automation platform by Delvinia, has been awarded a 2018 Confirmit AIR (Achievement in Insight and Innovation) Awardin the Project and Innovation category. This award recognizes Methodify for driving forward the market research industry by innovating and delivering insights that fuel business performance.

International growth of the firm sets the stage for 20 additional new hires this fall.

TORONTO, September 12, 2018 – Data collection firm Delvinia announced that millennial market research specialist Maria Popova (pictured, right) has joined as Director of Sales. She will focus on the company’s automated market research platform, Methodify, eyeing a greater share of the North 

L’une des questions les plus fréquemment posées par les nouveaux utilisateurs de Methodify est de savoir s’il est possible de programmer les questions de sondage en français. À partir du 24 août 2018, nous pourrons vous répondre fièrement que oui !